More and more parents are asking us how to stop or slow the progression of children's myopia. If the value increases year after year, it's not just a "glasses problem": high myopia significantly increases the risk of macular degeneration, glaucoma, retinal degeneration, and retinal detachment.

For this reason, today we're discussing the most effective and well-documented solution used worldwide: MiYOSMART by Hoya.

This page explains:

how it works

when it's needed

why it's essential to intervene immediately

and above all, how to get started today by purchasing the voucher

👶 Myopia in children DOESN'T wait: how it evolves every year

In 90% of children, myopia tends to worsen from ...

Sunglasses aren't just a seasonal accessory: they protect your eyes every day, even in the cold months. In Naples, winter is often bright, with clear days and open skies: ideal conditions for UV exposure.

In this guide, we explain why it's essential to protect your eyes year-round, which models to choose, and the advantages of choosing the right ones.

Sunglasses: Which Models to Choose in Winter

Unlike summer, in winter you need glasses:

1) With polarized lenses

To reduce glare from the road, sea, glass, and wet surfaces. Perfect for driving.

2) Category 2 or 3

Category 3 remains the best for very bright days.

3) Wraparound or oversized ...

Qu'est-ce que le kératocône et pourquoi affecte-t-il la vision ?

Le kératocône est une affection dans laquelle la cornée perd sa forme régulière et s'amincit, prenant un profil conique irrégulier.

Cette altération entraîne :

myopie et astigmatisme irrégulier,

déformations visuelles,

halos et diplopie,

difficultés à conduire la nuit,

sensibilité à la lumière.

De nombreux patients essaient des lunettes ou des lentilles souples, mais la qualité de la vision reste souvent insatisfaisante car la surface irrégulière de la cornée ne peut être « compensée » par les solutions conventionnelles.

Pourquoi les lentilles traditionnelles ne sont-elles pas efficaces en cas de kératocône ?

Les lunettes et les lentilles souples corrigent la composante régulière ...

Natale 2025: -10% su tutti gli occhiali da sole + buono regalo per occhiali da vista

Se stai cercando un regalo di Natale elegante, utile e destinato a durare, da dieci decimi trovi l’occasione perfetta.

⭐ -10% su tutta la collezione di occhiali da sole

Per tutto il periodo natalizio, hai il 10% di sconto su tutti gli occhiali da sole in negozio e online (utilizzando il codice sconto GIFT10)
Non si tratta solo di stile: gli occhiali da sole proteggono la vista dai raggi UV anche in inverno, riducono l’abbagliamento e completano il look ...

If there's one model destined to dominate winter and spring 2025, it's undoubtedly Spektre She Loves You. An iconic frame, recognizable from afar, created for those who love to stand out with elegance and character. It's now available in multiple colors directly in our store, ready to be tried on and purchased.

This pair of glasses has already won over an international audience thanks to its round, modern design, its irresistible mirrored lenses, and its ability to enhance every face with a touch of bold style. It's not a model to wear: it's a model to show off.

A collection that won't go ...